Just Moved Removalist
Website Design, Photography & Strategy
About The Client
Just Moved are a professional removalist company based in Melbourne and Geelong, specialising in residential and commercial relocations.
With a strong focus on customer satisfaction, they offer comprehensive moving services, including packing, transportation, and unpacking, ensuring a smooth and stress-free experience.
Their team of experienced movers is dedicated to handling belongings with the utmost care, whether it’s a local move within Melbourne or Geelong or a regional relocation.
Just Moved are committed to providing reliable, efficient, and affordable moving solutions, making them a trusted choice for anyone looking to move in or around these areas.
The Client’s Problem
The client engaged Propeld to expand their business from the suburbs of Melbourne to the Greater Geelong, Bellarine and Surfcoast regions.
Just Moved faced several challenges as they expanded their business from Melbourne to Geelong. Their initial website was outdated and lacked professionalism, which resulted in poor conversion rates for enquiries.
Additionally, the competitive landscape in both Melbourne and Geelong made it difficult to stand out among other removalist companies.
Despite offering quality services, the company struggled to attract and retain customers due to their ineffective online presence and the strong competition in the market.
The Propeld Solution
Propeld designed and built a sleek, professional, conversion-focussed website that better represented the company’s brand and services.
A key feature of the new site is the custom-developed Quick Quote System, which allows users to receive instant moving estimates, resulting in a remarkable 36% website conversion rate.
To further build trust with potential customers, a professional photoshoot was conducted, showcasing the Just Moved team and their services in action.
Alongside these efforts, Propeld implemented a targeted SEO strategy to boost the company’s Google search rankings and developed strategic Google Ads campaigns, significantly improving online visibility and attracting more leads.
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